- • Creative Direction
- • Brand Identity
- • Cover System Design
- • Merch Design
Prinzedom Records is a small label based in Barcelona and managed collectively by former members of bands linked to the Galician DIY scene with a wide musical background. With a pure amateurist vision of music and entrenched in their Family Cult self tagged label, Prinzedom records has released more than 20 first references by unknown artists and brand new projects by established artists to this date.
To develop the identity of the label, we wanted to start from a punk-minimalist aesthetic that reflected the way of working and the philosophy of the label. The seal logo is taken from the international symbol of the queen in chess, a hobby shared by more than one of the members, and that is referring to royalty, to the prince, a secondary figure within the royal lineage but even so, if possible, more relevant and powerful.
The typeface used is Swiss 721, a robust and elegant typeface that can withstand absolutely anything. Through it we make a stamp that decorates all the references that the label publishes and that leaves two holes, one for the artist’s signature, making the signature in handwriting an act of faith by the artist and another hole for the bar code that contains the key to the reference number.
The cover system plays exclusively with three elements. The passport photo representing an artist whose identity is yet to be constructed, the crown representing his membership in the royal family of Prinzedom, and the artist’s handwriting signature representing his commitment to the label.
For the singles system, it is simply played with the signature and the release date.
For the different programs that the label hosts on international community radio, Dublab, we play with the iconicity of images that allude to the content of each program and the background colors, allowing flexibility and given information to the listener to communicate in a simple way what kind of monsters will clash during the listening.
Prinzedom Records is a small label based in Barcelona and managed collectively by former members of bands linked to the Galician DIY scene with a wide musical background. With a pure amateurist vision of music and entrenched in their Family Cult self tagged label, Prinzedom records has released more than 20 first references by unknown artists and brand new projects by established artists to this date.
To develop the identity of the label, we wanted to start from a punk-minimalist aesthetic that reflected the way of working and the philosophy of the label. The seal logo is taken from the international symbol of the queen in chess, a hobby shared by more than one of the members, and that is referring to royalty, to the prince, a secondary figure within the royal lineage but even so, if possible, more relevant and powerful.
The typeface used is Swiss 721, a robust and elegant typeface that can withstand absolutely anything. Through it we make a stamp that decorates all the references that the label publishes and that leaves two holes, one for the artist’s signature, making the signature in handwriting an act of faith by the artist and another hole for the bar code that contains the key to the reference number.
The cover system plays exclusively with three elements. The passport photo representing an artist whose identity is yet to be constructed, the crown representing his membership in the royal family of Prinzedom, and the artist’s handwriting signature representing his commitment to the label.
For the singles system, it is simply played with the signature and the release date.
For the different programs that the label hosts on international community radio, Dublab, we play with the iconicity of images that allude to the content of each program and the background colors, allowing flexibility and given information to the listener to communicate in a simple way what kind of monsters will clash during the listening.
